Search Engine Optimization

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine‘s unpaid results – often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.


Zezmo can setup and manage A SEO Campaign for your business. Once signed up you will receive exclusive access to your personal hub where our SEO Experts can setup your campaign based off the keywords you want to target. Sound confusing? Don’t worry! Our team is available 24/7, 7 days a week to chat & correspond through the hub and they’ll answer any questions you may have and guide you every step of the way!


If you’d like to get a feel for the hub, feel free to check out our demo here:


We look forward to working with you!

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